Thanks to Bruce Allen at Marketing Catalyst for sharing ten tips for effective networking that were presented by Jerry Wilkinson, the former NFL star and currently VP of Sales for Merrill Corp. at Bruce’s firm on Monday.
A lot of common sense and practical stuff here, including (I usually like to add my slant or a comment at least, but see no need with these):
*Be you�authentic. Authenticity always has an audience.
*Find like-minded people in the business arena where your expertise meets an need.
*Do what you love and love what you do and you’ll never work another day in your life.
*PMA (positive mental attitude) is like a magnet. There is so much crap in the world, that most people truly enjoy being around optimistic people who see the glass as half full.
*Take it personal, make it personal. If you don’t then you won’t really have a relationship (with clients or contacts).
*Send handwritten personal notes.
*Be a resource. The power of brokering education, information and fun cannot be understated.
*Timing is important. Being timely is everything.
*Visibility is key. Join organizations that you really have a passion for (Boy’s & Girls Club of America, YMCA, Advisory Councils, et al).
*Leave the jerks to the competition. Is the revenue really worth the pain?
Thanks Jerry and Bruce (for sharing).