Navigating the Turbulent Waters in an Evolving Legal Marketplace
Every law firm should know by now that the best sources of new business are existing clients (in the form of new work or referrals) and other referral sources. Often called word of mouth marketing.
Miriam Lawrence at Automatic Referrals has a recent post where she advises financial professionals on how to get referrals in what…
Whatever form your rolodex takes, it is time to not only review it for the names of contacts you want to remember during the holidays, but also to work on your referral system. As we approach year-end, it’s a good time to ensure your business development is on track for 2008.
Since referrals (also called word-of-mouth…
