A couple of years ago, one of our clients sat next to a stranger on a plane. The two men got to talking about their work as you do when your legs are cramped and you’re stuck breathing stale air. Eventually, they exchanged business cards and a handshake, then the plane landed and they went
Newsletter
The Law Firm Newsletter Secret? Content!
If you have the time, the focus and the desire, a law firm newsletter can be your first line of communication with long-lost clients and colleagues.
This week we asked: Do you send out a newsletter?
1. Yes, and I truly think through the content – 12%
2. Yes, but it’s somewhat thrown together &ndash…
The Law Firm Newsletter Secret? Content!
If you have the time, the focus and the desire, a law firm newsletter can be your first line of communication with long-lost clients and colleagues.
This week we asked: Do you send out a newsletter?
1. Yes, and I truly think through the content – 12%
2. Yes, but it’s somewhat thrown together &ndash…
Law Marketing Ideas And Advice: Let’s Talk Newsletters.
I’ve never been a big advocate of the newsletter when it comes to law firms (digital or paper). Why? Because in reality, most firms don’t have the time to truly focus on making it a useful marketing and business development tool. Instead, they simply throw together some content and send it out to their mailing…