In my 30 years in this business, I have found that lawyers are pretty good at planning marketing activities. With guidance, even in the early days, some were enthusiastic about putting a plan together. Maybe it was the challenge, possibly, as time went on, more attorneys recognize the need for developing business, as they realize
marketing planning
Boosting Your Marketing Productivity With GTD
By Tom Kane on
Posted in Marketing Plans, Marketing Tips
Ran across an interesting article about getting things done and thus being more effective in practicing law by adopting five principles of GTD discussed by Daniel Gold in a piece he wrote for Attorney at Work. It struck me that the same ideas are applicable to greater effectiveness when it comes to marketing.
His…