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Lawyers’ Biggest Marketing Problem:  Implementation

By Tom Kane on June 1, 2015
Posted in Marketing Plans, Marketing Tips, Prospecting for Clients

In my 30 years in this business, I have found that lawyers are pretty good at planning marketing activities. With guidance, even in the early days, some were enthusiastic about putting a plan together. Maybe it was the challenge, possibly, as time went on, more attorneys recognize the need for developing business, as they realize…

Boosting Your Marketing Productivity With GTD

By Tom Kane on November 29, 2012
Posted in Marketing Plans, Marketing Tips

Ran across an interesting article about getting things done and thus being more effective in practicing law by adopting five principles of GTD discussed by Daniel Gold in a piece he wrote for Attorney at Work.  It struck me that the same ideas are applicable to greater effectiveness when it comes to marketing.

His…

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