Navigating the Turbulent Waters in an Evolving Legal Marketplace
Throughout the year I try to find Black Pearls, informative resources, that I can pass on to my readers. As I mentioned on Tuesday, here are a few I thought were not only incredibly important to creating and maintaining initiatives, but interesting as well. Enjoy!
Blogs—“Start a blog to grow your practice,&rdquo…
If you’ve been following this blog for the past year and a half, you probably know that I am constantly handing out ideas for simple (but impactful) initiatives. In an effort to help you get a jump start on 2011’s planning, I’ve decided to take this week to revisit some important initiatives and re-link to…
As I’ve mentioned many times, your marketing plan is a constantly evolving entity. Because of that, it’s important to revisit your plan on a regular basis and see where adjustments need to, and can, be made. The end of the year is a great time to do this—you’re able to take stock of the year…
It may sound counterproductive, but stopping to think about what you want to do in 2011 is actually a great marketing and business development exercise. So think about it. Do you want more time to coach little league? Do you want to get a pilot’s license? Travel somewhere exotic? Now, rather than retrofit your life…
Being realistic, not all marketing and business development efforts will be great success stories. For every fantastic client landed there will always be one that chose your competition and for every great article sent to a colleague there will be one or two that slipped through the cracks. The key is to always be aware…
