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It may sound counterproductive, but stopping to think about what you want to do in 2011 is actually a great marketing and business development exercise. So think about it. Do you want more time to coach little league? Do you want to get a pilot’s license? Travel somewhere exotic? Now, rather than retrofit your life…

Being realistic, not all marketing and business development efforts will be great success stories. For every fantastic client landed there will always be one that chose your competition and for every great article sent to a colleague there will be one or two that slipped through the cracks. The key is to always be aware…

This week begins the mad rush that takes hold just before the end of the year. But between the holiday parties and family dinners there’s still work to do. In fact, the marketing and business development planning that you do in the next few weeks can set the tone for 2011 and beyond. That’s why…

You don’t have to build a referral base through a Bar Association only. Look around your everyday life and make networking fit in.

This week we asked: Where have your best referrals come from?

1) Professional Organizations (Bar Associations, ect…) – 19%

2) Personal Causes – 26%

3) Community Organizations/ Schools – 13%

4) Neither…

You don’t have to build a referral base through a Bar Association only. Look around your everyday life and make networking fit in.

This week we asked: Where have your best referrals come from?

1) Professional Organizations (Bar Associations, ect…) – 19%

2) Personal Causes – 26%

3) Community Organizations/ Schools – 13%

4) Neither…

I often find myself counseling clients who have trouble committing to organizations. In fact, if I had a dollar for every client who joined the local Bar Association and then called it a day I would be…well, I’d be a wealthy consultant. One of my main goals in working with a new client is to…

Old sayings ring true for a reason. They make sense. If you’re logo is strong, highly visible and easily recognizable, it’s never a good idea to change it up. (But, if it is not all those things… get to work.)

This week we asked: Have you ever considered changing your firm logo?

1) Yes –…