Header graphic for print
Legal Marketing Blog A blog dedicated to lawyer marketing in any size law firm

Don’t Overlook Opportunities for Face Time

Posted in Client Communications, Marketing Tips, Prospecting for Clients

Spend more time with clients, prospects and referral sources. Even in this age of high speed communications, ready access to information, and demands on our time which seem (at least to me) to be getting worse, we may forget the importance of face time with those we wish to work with and for.
I was reminded of this basic viewpoint with a post by Matt Homann of the [non]billable hour on the need to get into the jungle if you want to know the tiger. He cites the passage from the Art of Innovation which states “New ideas(and I would add new clients and matters) come from seeing, smelling, hearing being there.”
So, get out of your office and spend time with clients and referral sources; and hang out where your desirable prospects can be found. You really do have to “be there.”