A number of smaller firms have lamented over the years, that they can’t compete with big law firms when it comes to representing large companies. That simply is not true in my experience, and according to a recent survey.
An article this month in Small Firm Business reports on a survey conducted by Corporate Counsel that asked the general counsel of Fortune 250 companies (93 responded) which law firms were their primary firms in the areas of of litigation, corporate transactions, labor and employment, and intellectual property.
Results: 25% of firms had 40 or fewer lawyers. Take a look at the list of 92 law firms identified.
There’s an important legal marketing message here, not only for small firms, but large ones as well.