In case you missed “50 Ways to Market Your Practice” in the October 2007 issue of the ABA Journal’s Law News Now it is certainly worth looking at, especially by solo’s and small firms. Although you might think that some of the ideas are hokey, or would not fit your personal style or your particular practice, it still merits a quick read.
So, take 5 minutes to look over the 50 tips, highlight those that strike your fancy, and then go back later to reflect on your selections more thoroughly. Then, implement those you do like. There is certainly something there for every lawyer.
The list was compiled by Terry Berger, Esq. of Westminister, MD; and apparently many of them came from the ABA’s Solosez discussion group, which you might consider joining (you do not need to be an ABA member).