If you are a regular reader you are well aware that I have been writing and working with clients for the past two and a half months on business development planning for 2012. Part of the process is to look back onto 2011 and examine what went well and what could be improved upon. There is a common denominator in the "improve upon" category.
What I hear over and over again is the fact that many business development initiatives seem to get "stalled". Why? Because they needed more work… the article was not perfect yet… the blog post was not substantive enough… and so on, and so on. It is a lawyer’s trait… perfectionism.
It is a very uncomfortable thought that you would put your name on something that isn’t perfect. But I ask you… "Whose job is it to judge if something is perfect?" Of course it seems that it is YOURS. When was the last time you saw a PERFECT anything? Not recently, I’d bet! Everything can be improved in some way… big or small. So, I challenge you to find a point that your business development initiatives are "perfect enough." And let go! Don’t let perfection get in the way of progress!
Learn from your initiatives and make them better the next time. Because as we know… business development initiatives need to be repeated to yield results. So, you will have plenty of opportunities to improve as you progress. But you need to do something in order to PROGRESS! So, as they say… let go and just do it!