I was talking with an attorney last week… he’s had his firm for ten years and his website STILL isn’t launched. He knows he should get it done and he knows this isn’t good. But I’m not so sure he really knows what is at stake.
1. It gives the impression that you are behind the times… in the way you think.
2. You have no idea how many people hear your name, but don’t consider your firm because they can’t find information. They simply find someone else.
3. It’s a missed opportunity to be able to explain to potential clients and referral sources what you do and how you do it… establish your brand.
4. Plain and simple… no internet presence means no internet business.
Would any attorney think they could do without business cards? Of course not. Today, a website is your electronic business card. There is too much at stake to procrastinate.